A Research On Exploring The Key Influencing Factors Of The Performance Of Creative Enterprises From The Perspective Of Resource-Based View Theories

With the continuous transformation and upgrading of China's industrial structure,creative enterprises have gained more and more attention in economic development.Effectively enhancing the performance of creative enterprises contributes to the development of creative industries,and thus promotes the transformation and upgrading of industrial structure.However,there are currently not many studies on the concept of creative enterprises,and very little research has touched on the enhancement of creative enterprises – that is,what factors affect creative enterprises and how the mechanisms of creative enterprises work.Therefore,this study aims to explore the key influencing factors of the performance of creative enterprises from the perspective of Resource-Based View(RBV)theories,conducting empirical tests on the working process of these influencing factors.There are three pieces of research in this paper;each is described below.Research 1: Exploring the key influencing factors which affect the performance of creative enterprises.Based on RBV theories,four creative enterprises are taken as the research objects,and the in-depth interview research method is used to collect the data,which is then analyzed,catagorized and summarized,from both single cases and cross-cases.The results show that top manager intrinsic motivation,opening innovation,enterprise IT flexibility and the social capital of the enterprises are the key influencing factors of performance.This research provides the foundation and framework for the follow-up research.Research 2: Empirical testing of top manager intrinsic motivation,opening innovation,enterprise IT flexibility and the social capital of the enterprises.Based on RBV theories and previous research,this study puts forward the theoretical hypothesis of this study,and carries out hypothesis verification using 343 pieces of creative enterprise survey data.The results of data analysis show that top manager intrinsic motivation,opening innovation,enterprise IT flexibility and the social capital of the enterprises have a positive affect on performance.Research 3: Working mechanism of top manager intrinsic motivation,opening innovation,enterprise IT flexibility and the social capital of the enterprises.On the basis of Research 1 and Research 2,combined with previous research,this study puts forward the idea that the absorptive ability of creative enterprises plays a mediating role in the relationship between top manager intrinsic motivation,opening innovation,enterprise IT flexibility and the social capital of the enterprises.At the same time,the environment dynamically adjusts the relationship between creative enterprises' absorptive capacity and the creative business performance.Analysis of the 343 pieces of enterprise data shows that absorptive capacity is an important intermediary mechanism between top manager intrinsic motivation,opening innovation,enterprise IT flexibility and the social capital of the enterprises.The environmental dynamics are a boundary mechanism in the relationship between absorption ability and creative business performance.Through these research efforts,this study looks at the following two aspects of theoretical innovation.First,it explores and examines the key determinants of creative enterprise performance.Based on the RBV theory,it explores the key factors influencing the performance of creative enterprises and empirically examines the impact of these key influencing factors on performance.This study contributes to the currently limited theoretical research on the driving factors of creative enterprises,and reveals that creative enterprises can take corresponding measures to improve creative enterprise performance.The results of this study expand the field of creative business management research.Second,this study reveals the mechanism of the key influencing factors on the performance of creative enterprises.It validates the relationship between top manager intrinsic motivation,opening innovation,enterprise IT flexibility and the social capital of the enterprises.It also validates the theory that environmental dynamics adjust the relationship between absorptive capacity and creative business performance.The study enriches the research on the influencing factors of the performance of creative enterprises,and provides a reference with which creative enterprises can enhance their creative performance.