Adoption and Business Value of Mobile Retail Channel: A Dependency Perspective on Mobile Commerce

Posted on:2014-05-21

Degree:Ph.D

Type:Dissertation

University:Arizona State University

Candidate:Chou, Yen-Chun

Full Text:PDF

GTID:1459390008955371

Subject:Business Administration

Abstract/Summary:

orrest Research estimated that revenues derived from mobile devices will grow at an annual rate of 39% to reach...

Keywords/Search Tags:

Mobile

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