Study On The Trend Of Household Appliances Based On Kansei Value

It was emphasized on function, price and practical in the traditional home appliance. Along with the progress of science and technology and people's psychology demand levels of ascension, merely emphasizes the products high function, low price, trusty has not to increase product sales volume, such a reality that we have to think about what exactly is the problem. After the study, we found that brought to consumer satisfied "good commodities, good service" is not only to have the goods "high functional, high practical, low price sex" three basic conditions, and should pay attention to the emotional needs of the consumers, arouse the consumer touched and resonance, and this it is the product of sensibility value.Home appliances design was developed closely with the development of technology and the development of the society. The arrival of the era of experience economy also causes the home appliance design into a design for the leading stage of Kansei design. In the era of homogeneity product competition, manufacturers are seeking for how to make consumers found their products in many of the commodity, and loyalty to their own products method. Along the guidance "forever with the demand of customers is on the principle of", the home appliance design has been changed from the pursuit of function to meet the needs of the emotion, and this is the key to the home appliance design.With the competitive edge feature becomes less and less, it is getting more and more fierce in the needs of emotion between the competitors. Human perceptual information is becoming the basis for product design, one of the most important. It is through this study, the emotional needs of consumers and home appliances emotional design of case studies to explore the emotional value of the home appliances based on design trends.Significance of this study is highly integrated and cross the emotional value, user experience, emotional design, experience economy, subject knowledge, knowledge application and the full realization of the process of knowledge innovation, design sensibility for the appliance helpful and workable theory And method of reference for the design of the field of domestic appliances designed to provide reference transition.