Digitalize Design Project And Contemporary Art

From the beginning of the late 20th century, people have transformed the main way of accepting information based on reading and writing into the main way based on seeing and listening. The appearance of television, movie, network and the electrical book having sounds, image and text, without a doubt, they will produce a significant influence on the human's intellectual structure, mode of cognition and way of behavior. With the arrival of the globalization development and information age, the way of cultural spread on the whole society have been developing with the adding speed into the pictorial and digitalize.At the general background of the 21st century's social information and economical globalization age, the science and art has been fusing rapidly; the technology content of the culture product has been becoming higher; the proportion of the culture art and humane connotation in the industrial product has been becoming higher. The rapid development of the network technique application has become the representative of the new productive force and begun to affect and change our thought and lifestyles. The uninterrupted appearance of the new design and new idea, it needs us to study and communicate constantly and again look closely at the change of the new artistic form that the new technique caused. We ourselves should give judgment and understanding to the related problems of the new media art design.Art is the mirror of the society. Art can show what kind of society. When computer and all kinds of technologies has become indispensable tools in our life, some art workers begin to replace paper and pen with computer and digital technology and produce a kind of new artistic form that has been accepted from all sides-digital art.The digital art speed up the revolution of art and entertainment. At the world of vision art, the digital art can do more things than drawing. The young generation living at the digital times prefer to experience the pleasant sensation of clicking related to the arts. The digital art can bring unlimited possibility of fictitious space for the new generation artists. Their creation has surpassed the limits of the traditional music, movie & television and novel, which give a new seeing and hearing feeling to audience and form the new and expanding the culture & entertainment industry.On one hand, compared with the commercial digital technique company that is restricted by the market, the practice of artist has a certain foresight, the nature of exploration and learning. The digital technique produce more plentiful and more peculiar vision achievement to satisfy the needs of the social spirit that are becoming increasingly growth and enrich our social life. On the other hand, the digital technique, as a kind of new art expression, applies between the pure vision arts and practical art. It can effectively change the pure personal vision creation into the vision product of social nature. At the same time, the digital technique can also effectively change the vision phenomenon system appeared in the society into the source of personal vision creation.