On â…¥ In Enterprise From The View Of "Change In Appearance" Of Youre Computer

VI (Visual Identity) deals with a wide range of disciplines in graphic design, which has the close relationships with marketing, communication, phychology and sociology Nowadays, VI design has already become the important communicative strategy of visual image for the enterprise from the original simple visual transmission design o From some successful communicative case of the world famous brands, We can clearly see that VI design plays a very important role in communicative strategy According to the author's personal experience of designing the system for Youre Computer Company and the practical use of VI design of some other actual cases, this paper directly and detailedly analysis the development trend of VI design as well as its relationships with brands, in which the author uses the methodology of on-the-spot investigation, comparion and analysis Meanwhile, this paper proposes the view that some problem do exist in VI design So, this paper is actually an explorative research on VI design for providing some practicable strategies to solve these problems...