The Language Application Of VI Graphics

The language application of VI graphics is the enhancement of VI graphics expressive accuracy and effectiveness with the help of language, the process of deciphering VI graphics is also the embodiment of the brand itself. Under the popularity of visual culture nowadays, the graphics challenges the leading role of traditional text information communication. While the core task remains which is the construction of cultural concept. This thesis attempts to focus on the application of graphics language on the foundation of research from meaning construction, semeiology and also from the example of BUICK automobile.The original intention of writing this thesis is to analyze the optimization of language means in its promotion to the expression of graphics, but which are beyond my current research abilities. Therefore VI graphics is discussed only, hoping to give some reference to the application of graphics language as a whole.