The Design Of Jewellery Store

Jewellery store is the place in where people watching and choosing and purchase jewelry. With the development of society and commerce, jewellery display received more and more people's attentions. In a sense, the artistry of jewellery store is important as same as the artistry of jewelry design. Unfortunately, a lot of jewelry stores with the impression of the lack of artistry, thus unable to form themself style, at last the jewelry is not welcome in there. In addition to its natural brilliant texture , The cross-echo betewn the art of jewelry design and art, people are more often stunning in its exquisite art design. As a compact and attractive product, it is more necessary to eflect characteristics of jewelry by carefully designed of the environment. Jewellery store is the place where display the jewellery, the art of intireir environment should have the same temperament - noble, elegant and exquisite .With the industrial prosperity and development, Chinses jewellery brands gradually focus on the means of the design and the development of commercial space .Almost all the enterprises have clearly recognizing that the great effects of the the design and display of jewellery store. Creating a beautiful environment of Jewellery store is inseparable from the conception of designer, the designers should hold all of the aesthetic design rules to plan the internal and external space of store, from external windows of store to internal display counter,furniture,props and decorations. The design of jewellery store is the art of four-dimensional, only of a full grasp of the figure design,pictorial composition,color coordination,the kownlage of Gem and jewellery, can we create a a pleasant jewellery store.The intention of this article is discussing , using new marketing jewellery theory, from the side of the aims, effections, requirements of the design of jewellery stores, with excellent examples of the design of jewellery store, the design of the store entry,the design of windows, internal space planning,the display of jewelry counter, the design of store color, the design of lighting, and other aspects including the design process of jewellery store. Finally, for example of the famous jewelry store of cartier, this article is specificly analysising all aspects of the design and planing of jewellery store. Hoping to give theoretical references to Chinses jewellery brands.