Existence And Development Of District Or County Movie Company In Chongqing-Preliminary Study

We can easily find an undisputable fact in some research and dissertations on movie market that those reports focus mainly on domestic macro market, production company and city movie chains, while ignoring rural movie market and root level movie company. As highly marketized cultural industry, the movie market research is an important topic of movie biology, cultural industry and market economics. The countryside is an inseparable part of domestic movie market with even greater potentials and large audience. Therefore, the focus and study of countryside movie market will help to trigger domestic market and speed up the harmonious cultural development of socialism. This thesis choose the main player of countryside movie market-district and county movie company as object and Chongqing-the urban-rural comprehensive reform trial city as study area, and tries to analyze its existence and development trend to present the real picture of China's countryside movie market and give preliminary study of its source and way out.Since the reform and opening up drive, China's movie industry endures up and down to present many tragedy and comedy. It is also the case of Chonqing countryside movie industry. The reform of cultural mechanism is a double-edge sword to the weak district and county movie company to bring opportunities and challenges. This paper starts with reform and opening up drive and includes s 40 districts and counties under Chongqing city. The research focus on generalization as well as individuality, aiming at having a look at Chongqing district and county movie company, its existence and development trend.The introduction includes the research thinking, methodology and meaning. The paper has four chapters. Chapter I shows the history of district and county movie company and its functions and characters to give a panorama of the subject. Chapter II sees into its existence and tries to find the source. Chapter III takes Jiangjing movie company as an example to show the efforts for market and also shows other pictures as Banan, Tongliang and Nanchuan movie companies have. Chapter IV gives suggestions to promote its development. The conclusion shows writer's good wishes. The data in this paper are mainly first hand information of movie companies and investigation results.