The New Visual Perspective Of Signs System Design

With the rapid development of productivity, various nations and regions, all over the world, are or have been undergoing the process of urbanization and structure of city, methods of production and living, even human beings themselves are experiencing various changes. Against this background, the whole feature of city has altered tremendously, as a result that Signs System Design plays a more important role on city life. Since its theory and practice is still immature train of thought, this dissertation tries to rethink the Signs System Design at fresh point of view in order to find the innovative way and methods, which can direct the practical design process, predict and forecast the future direction for Signs System Design. In this dissertation, there are two main trains of thought: Firstly, design needs a constantly creative way of thinking and contains logic and intuition, therefore Signs System Design, the seemly rational proposition, also requires soul and personality. Apparently, artistic quality is everlasting topic. In the future, the boundary between Art and Design will become more and vaguer. Secondly, interdisciplinary has altered the outdated mode, therefore increasing outside elements were absorbed in the process of design as well as its field. Since Technology, Art, and Design is unity, high-tech will become the essential innovative means in Signs System Design.This dissertation analyzed the praxis of Signs System Design, and the principle of Signs System Design relying on Mass Communication, Semasiology, and visual theory, summarized the domestic and abroad states. Moreover, new views and methods were provided, and conclusion of this paper will exert some valuable influence on the research and practice in Signs System Design and relative fields.