Research On The Value Of The Photography Culture Dissemination In The Era Of Images

With the coming of the era of pictures, the effect of digital technology on mass communication making by photography is obvious.The emergence of various new medias, for dissemination of photographic culture, is not only an opportunity but also a test. Starting from analysing the current situation and realistic meaning of the era of pictures, this article highlights the orientation of dissemination value of photographic culture, and respectively explores the information communication function of photographic culture, orientation of art's aesthetic, news record principle, and commercial value in photographic culture dissemination. It also makes depth analysis on subjective and objective factors affecting the video delivery, in which the development of photography and the diversified development of culture are leading factors. At last, looking forward the development of photographic cultures dissemination, it emphasizes that development of image will be digitized totally, and appearance of new media will bring favorable conditions and new opportunities for the photographic culture dissemination.