Studies Of The Competitive Advantages Of Sichuan Vinylon Factory (SVF)

Now, it is(more and more difficult for state-owned enterprises in China to participate market competition merely relying on scale, prestige and preferential policies issued by the government. They have to conform to the market environment and expand according to their actual conditions. With the writer's years of experiences, deep analysis of the industry and the advantages and disadvantages of the factory, the thesis puts forward that the factory should choose strengthen strategies to build and consolidate its competitive adyantage. Industry analysis and carrying out of strategy are key points of the thesis, effective management is a crucial factor to success. Under the background of Chinese entrance into WTO, the study of SVF, an enterprise in the lead in this industry of China, is very necessary to survey the development of the whole Vinylon industry and vitalize the state-owned enterprises as well.The paper consists of four sections. The first part gives a brief introduction of SVF and Vinylon products. The next two parts are key points. With the analysis of Vinylon industry, products and factory situations, the writer confirms the strategy management to build and consolidate thecompetitive advantages of the factory. The last part is the perspective of Vinylon industry and the measures that should be adopted by SVF after China entrance into WTO.