The Stratagem Research On Development Of Undefiled Auto And DongFeng Company

With the development of the auto industry,it is taking up a more and more important position in the development of the world economy and it has become one of the mainstays of the current economy,which is taking a great effect and making a far-reaching influence on the development of the world economy and the improvement of the society.From a long-term point of view,environmental protection,safety and power saving will lead the future of the auto industry. In this century,any auto producing enterprise that only relies on the fuel-consuming automobiles,will find it difficult to occupy a position in the more competitive market where the requirement of environmental protection is stricter. The urgency of environmental protection,the pressure brought by the lack of oil source and the requirement of continuous development of economy force people to reconsider the motility of future automobiles. To realize low or no pollution,the clean automobile became one of the most dominating choices after exploring various new fuels,new resources and new motilities. And this provides China with an unprecedented chance to develop the clean automobile,especially the electric automobile to win an opportunity of exceeding,since in China automobiles are not prevalent and the traditional auto industry with a small scale and little capital is still in the developing stage. So it makes very far-reaching strategic sense to further the research and exploitation of the clean automobile,to avoid repeating the vicious circle like introducing the automobile with internal-combustion engine,dropping behind and introducing again,and to try to realize the merchandizaiton and industrialization.As a super auto industry,Dongfeng Automobile Corporation takes an unrefusable responsibility for forwarding this great process. If only we strengthen the innovative and competitive consciousness and put the development of the electric automobile in a preferential status,we have the capacity and strength to participate in the international competition. Among the nations with strong industry in the world,we can not only survive,but also develop,and even become stronger and stronger. We will contribute to occupying the apogee in the new competition of the world auto industry and prospering the auto industry of our country.On the base of expounding the necessity and importance of development of the clean automobile in China,this paper analyzed the new tendency and new mind of development of the clean automobile inside and outside in the round and by the numbers. And according to the main problems in the development of the clean automobile inside and the actuality of the development of the clean automobile in Dongfeng Automobile Corporation,the paper brought forward the strategy of Dongfeng Automobile Corporation to develop the clean automobile and the methods of realizing this strategy.