The Development Strategy Of Auto-parts Enterprises In Tri-ring Group

After joining WTO for more than one year, China automobile industry meets unexceptionable development opportunity. The market becomes prosperous in all country. The automobile output accomplished the tenth five years plan ahead 3 years. The automobile industry quick development depend on auto-parts strongly support. This article purpose is how auto-parts enterprises in Tri-ring Group fit in new competition environment and development tendency facing present situation demand.This thesis starts from the basic principle of strategy management. First it expounds the situation and development tendency of auto-parts industry in China and the world. By means of comparison analysis, it evaluates competition superiority and gap of auto-parts enterprises in Tri-ring Group on economy scale, productivity, R&D management, products structure, etc. Secondly, with factor analytic method, it makes elementary judgment of the change hi economy, policy, society, market and competition environment after joining WTO. Thirdly, it inquires into the development strategy of auto-parts enterprises in Tri-ring Group after joining WTO.The article believes that auto-parts enterprises in Tri-ring Group should go sustainable development way. We must promote management innovation with IT, speed up products structure adjustment, look for Strong-Strong uniting and joint-venture channel, increase R&D investment by means of second and independently innovation, make products systematization, modularity, bring up enterprises core competitiveness, develop domestic and abroad market actively, melt into globalization integration proceeding.