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Research Of Competitive Biding In Qida

Posted on:2004-05-30Degree:MasterType:Thesis
Country:ChinaCandidate:Y N DongFull Text:PDF
GTID:2156360095453468Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The Qida Co. ltd are now adapting it's strategic planning. It's target market turned to the uniform market, and the uniform market is organizational market. The most important approach of the organizational markets is competitive biding.The six major factors that influence the competitive biding of uniform are brand, image of the seller, quality, price, service and the time of supply. The tactics of competing in a biding are creating more value than the other competitors for the buyer by improving the six major factors.To execute the competing strategy of biding , the enterprise must enhance it's strength of sales, producing, supplying and so on.
Keywords/Search Tags:Competitive biding, Marketing, strategy, lead
PDF Full Text Request
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