Constructing Corporate Culture With Credit Establishment The Essence

With the development of socialistic market economy, Chinese economy has stridden into a new phase. Meanwhile, the problem is still serious that enterprises, as the mainstay in economic activities, are to some extent devoid of credit. It is evident that the credit problem has become so important that it shouldn't be neglected in developing market economy and constructing corporate culture. Based on the previous research in this field, and from the perspective of corporate culture, this thesis, after describing the present credit problem among Chinese enterprises, analyzing the general cause, and referring to the similar problems those developed countries encountered and their experiences in dealing with them, puts forwards finally that credit establishment should become the essence of Chinese construction of corporate culture, and proposes corresponding countermeasures, in the hope of providing enlightenment, if any, for the settlement of this problem.