The Research On Modern Enterprise's Cultural Construction

Outstanding business administration is the reason that enterprises achieve success, and the corporate culture is an indispensable thought idea in business administration, at the same time, the characteristic of the corporate culture makes it become a kind of special culture. At present, to enterprises that is in the modern market economy condition, the perfection, administrator of enterprise's cultural construction are faint to the construction corporate culture idea, market risk and so on. that enterprise's development has faced, these situations and questions have all restricted the development of enterprises. It will be that enterprises develop the inevitable trend to build the modern corporate culture.Business administration is a key factor of determining the rise and decline o enterprise, but the outstanding corporate culture is the basic reason that enterprises succeed. To this field of corporate culture under the market economy condition, it is the establishing of corporate image that pay close attention to the thing more both at home and abroad, success of enterprises depends on whether these enterprises are good at injecting vigor into their corporate culture, and only according to outstanding corporate culture strength, enterprise these might get considerable development and heavy form. Certainly because the society of our country is still in an enormou! transition period at present, each field in society is relatively still in not perfecting state, new things emerges in an endless stream. With economic development, a large number of enterprises step out the gateway of a country and participate in global economy to fight for unexpectedly, thus cause new corporate culture and idea; Enterprises begin a large number of management export trade, benefit that the corporate culture produces in the economic activity, etc.This text lay particular emphasis on corporate culture participate in market function produced study in fighting for unexpectedly in enterprise, therefore adopt and determine the nature and study and compare with and study the method to combine together mainly. Combine the contrast of the corporate culture of analyzing enterprises of our country and western advanced developed country of the economic law theory of the market. It is proposed imagining to of our country development and perfection of the modern corporate culture in terms of theory to attempt.