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Study On Counter Measures Of Government To Network Media Crisis

Posted on:2010-10-20Degree:MasterType:Thesis
Country:ChinaCandidate:Y N ZhuFull Text:PDF
GTID:2166360275979844Subject:Administrative Management
Abstract/Summary:PDF Full Text Request
At this stage,our country is in the process of economic transformation and social transition,the crisis areas of the incident is increasing,the frequency is higher,larger, stronger,the various crises has been rapidly translated by network media,The Government's handling of the crisis has put forward higher requirements:How to effectively deal with network media crisis has become a network of government need to resolve.In this paper,the concept of scientific development as guidance,with the objective of building a harmonious society,based in public management,the spread of communications,information technology disciplines,Combination with normative analysis and empirical analysis,System analysis how to deal with the network media crisis.In addition to introduction,the full text of the four parts.In the first part,explaining the concepts and theories of network media crisis.The second part,analysis the government,media,citizen' behavior in a crisis.And studied the formation process and formation mechanism of network media crisis,the study found that,the Government's response to the crisis in a passive position to cope with the situation,If the Government wants to seize the initiative in a crisis,must Reconstruct the relations of government, media,citizen,so that the relations between responses to crises in the dynamic balance.In third part,by the analysis of typical cases,summed up the problems of government,media,citizen in dealing with network media crisis,pointed out that the main cause is the slowly response of government,the media lack of authoritative information,the masses lack a sense of crisis.Combining the characteristics of china's network,discussion on the principles of china's response to network media crisis is responsibility,rapid response,information openness,a sincere dialogue,genuine exchanging.Proposed to building a system of crisis affairs spokesman,to ensure information for crisis is consistent;The formulation of laws and regulations,to safeguard the citizens right to know;Regulated media behavior,to create freedom new media;To strengthen accountability and improve the incentive and restraint mechanisms;Uniform information collection,focused on analysis public opinion;build a network of ethics and morality,and enhance the quality of the national response to crises;Reconstruction of the government,the media,public relations.In the current lack of relevant academic studies,this article attempts to define the network of public opinion in the definition of the crisis,describing the crisis in a generation process of public opinion.From the perspective of analysis to deal with the crisis response network of public opinion,the system looks at the government,media, public in response to the network less than the existence of crisis,put forward an effective response to the principles and measures to deal with more broad ideas:In government,media,the interaction between the public take the initiative to balance the network of public opinion to deal with the crisis.I hope this thesis is used for our government to deal with network media crisis.
Keywords/Search Tags:Government, network, media crisis, Operation Mechanics, Counter Measures
PDF Full Text Request
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