Study On The Enterprises' Participation In Our Public Crisis Management

Along with our country gradually entering into the social transition, the various contradictions gradually revealed and various types of crisis shows frequently, so our country is in the social development of the unsteady state. According to the relevant data shows that China is one of the countries where the most and frequent global crisis that caused extremely economic losses happens. These public crises affect social functioning and the country's stability. As a rising Social forces, enterprises' participation in public crisis management has a very important practical significance.Based on the enterprise as the breakthrough point and from the Angle of enterprises, this paper explore the enterprises' participation in public crisis management, trying to clarify present situation of enterprises'participation in public crisis management, and discovering the existence question and corresponding measures. This paper is divided into five parts:the first part, defined the concept of domestic and foreign research status, and explained the background, significance and deficiency. The second part, Discussed and analyzed the rationality of enterprises'participate in public crisis management on the basis of the theory and the necessity of enterprises' participate in public crisis management from the third sector, Government, public opinion and the enterprise itself four aspects of the of enterprises' crisis management. The third part made a brief analysis on Chinese enterprises'participation in the public crisis management from new China to the end of this century and generalizes the characteristics of each stage of participation. The fourth part discussed the present situation of enterprises' participation in public crisis management in our country, and pointed out the ways of enterprises' participation and analyzes some main problems and their causes. The fifth part gave some Suggestions and countermeasures about putting forward enterprises' participation in public crisis management for the existing problems.The public crisis management related to national security. As the leading of crisis management, government played an important role that cannot be replaced. The other research about subjects' participation in public crisis management has focused on the third sector, the citizens and the media. But taking the study about enterprises' participation in crisis management is little. Based on this, this research has important realistic significance, and can help to promote the public crisis management.