Analyse Real Estate House Market Segments Of Our Country With Demography Factors

At present, house market of real estate of our country is developing in the favorable market environment, development demonstrates a block of prosperous scenes at a full speed in the past two years, but the development activity of the house market of real estate of our country is still unripe, but goes up and coexists with the price of the real estate at a full speed hiding the idle house under the prosperous scene, problem that it is unreasonable that the house market of the real estate invests in, resources are wasted seriously etc, which can't be ignored.And the main reason why these questions exist that lead to the fact is the real estate developer on the premise of lacking the planning and analyses scientifically, taking a large number of investment blindly, how to help the developer to carry on science and develop the house market of the real estate rationally, how to reduce the rate of house control, satisfy the consumer enormous demand, reach equilibrium of supply and demand, the most effective method is to subdivide and make a reservation through the house market of the real estate, helping the real estate developer to choose the accurate goal market, this text attempts to proceed with demographic factor and analyses the question of subdividing of the house market of the real estate, it is discussed how real estate enterprises use the demographic factor to carry on the house market segments of the real estate, expect to establish in an unassailable position in the fierce market competition.This page thesis is divided into three parts, which analyses especially how to subdivide the house market of the real estate from the demographic angle. The first part page summary aims at emphasizing the real estate house theory of market subdivide and the realistic important meaning, to pave the way for the discussion of making two subjects content. It start with the discussion of the extant question of house market of real estate of our country at first, with analyses the main reason which presents these questions, point out these problems and carry on the house market segments of the real estate. Secondly , It enumerate the real estate house market subdivide importance in development of real estate, and carry on the real estate house meaning in which the market subdivides to expound. It reviewed the development course of the market segments idea of the real estate finally, and looked forward to the future of market segments of the real estate.The secondly page set up house market segments of real estate to analyses the frame at first, and secondly, to describe the current situation in such factors with the age sex structure, income level, family's structure, schooling and nationality to the population of our country, and analyses each factor subdivides which influence the house market of real estate of our country finally.Chapter one in subdividing the foundation that relevant concepts define on the real estate house market that this text involves, it analyses that the demographic factor contacts theory during the house market segments of the real estate. One relevant analytic approaches and the main composition mathematics analytical methods and calculation procedures of analytical method that will be used to be introduced. On this foundation, chapter two reach the age sex structure to the population of our country separately of chapter five, the current situation in such factors as income level, family's structure, schooling and nationality. carrying on detailed description, the theory while subdividing according to the demographic factor and real estate house market is contacted, analyses the influence that each factor subdivides to the house market of real estate of our country.Meanwhile this text still takes real estate house market of Chengdu as an example, use the analytical method of relevant relations to carry on real example analysis to the relevant degree among such factors as the age, income and academic credentials. and the real estate factor, draw of our country development of real estate enterprise in utilize every demographic factor carry on house market real estate factor that should first consider when subdividing. Choose relevant demographic factor carry on for development of real estate enterprise which real estate factors market consider while subdividing and consider offering the important basis especially.The last part face each factor for real estate not of our country house influence state where the markets subdivide, and some demographic factor and real estate at the relevant foundation that degree analyses factor, taking real estate house market of Chengdu as an example uses the analytical method of the main composition to screen to the factor of subdividing of the house market of the real estate, must is it exert a largest influence on real estate in a certain limit house a most closely related one first group market subdivide the factor to appear finally, choose for development of real estate enterprise which factor go on the real estate market subdivide and offer the powerful basis especially. Choose suitable market subdivide factor subdivide real estate market into after several subdivide the market, to which introducing the brief one and description of choice of carrying on the goal of the market. Markets are to subdividing the market scale of the market to choose the goal, the situation in such respects as market prospects, company's goal and resources. carrying on detailed appraisal, see it subdivides the market and possesses enough scale and good development prospect, see it can be with one's own goal of enterprises and high-efficient combination of resource, analyses one's own advantage and ability that compete for with existing rival and potential rival. The article combines the case to the mode of single market finally, there is specialized mode chosen, compound on the mode of the products, complete market to cover on such four kinds of goal markets as the mode, and choose the tactics to introduce the simple one. The real estate developer can choose the suitable tactics to enter suitable and one's own goal market according to the needs of consumers' situation and one's own development that oneself faces.The main achievement that this text studies is as follows, (1)The market segments theory sets out, adopt the variable of subdividing that the demographic factor is regarded as house market segments of the real estate mainly, have analyses the connection during the demographic factor and real estate house market segments, combine the influence that the demographic factor of analysis of reality of our country subdivides to the house market of real estate of our country. (2)Introduce relevant analytical methods and main composition analytical methods to the real estate market and subdivide in the question, use this kind of method to reject the variable with less influence power, refine out the variable with higher practicability, to confirm the goal market. (3)Take real estate house market of Chengdu as an example, has examined relevant analytical methods and application in the house market of the real estate subdivided of analytical method of main composition. In a word, the research of this text has certain theory meaning and practice meaning, its research results also have certain practicability besides having certain theory value.