Research On The Heath Degree Of Student Associations' Subsistence And Development As Well As Its Managerial Strategy

Since it was born, the student associations in university has been an important form of self-education, self-management and self-service to the undergraduates. However, its subsistence and development hasn't been optimistic due to various factors. It turns out to be lack of organization ,low-leveled numbers of participants , short-lived life-period, etc. So it's of great urgency to improve the management on the student associations. Based on the writer's experience of the management on the student associations, the essay propose the concept of heath degree by virtue of management psychology, management and other relevant theory.Furthermore, the writer sets up the evaluation model of the heath degree of student associations'subsistence and development by The Analytic Hierarchy Process(AHP) , then edit two questionnaire,one is the evaluation table of the heath degree of student associations'subsistence and development, the other is the survey of management strategies of student associations. Based on empirical research, the essay concludes the health condition of the current student associations'subsistence and development and put forward some management strategies on the student associations by virtue of the comprehensive analysis of survey, interview and research on relevant literature.The writer draws conclusions as follow: 1 The current subsistence and development of student associations is in a condition of subhealth; 2 The driving force of the subsistence and development of student associations comes mainly from undergraduates'strong desire for mutual relationships and self-development; 3 The internal members evaluate more than the external ones in the evaluation of the heath degree of student associations'subsistence and development; 4 What influences the heath degree of student associations'subsistence and development comes mainly from the external factors. Based on the analysis of health degree, the writers put forward six management strategies: attaching more importance; giving more instructions; investing more; creating brand; establishing encouragement system; strengthening internal construction.