A Study On The Monthly Painting Of Shanghai In Modern Times

The calendar from the commercial background, witnessed the prosperousShanghai, luxury, has been to make only superficial changes continue to drawpoliticalpropaganda posters in the form of the establishment of the new Chinesecalendar,business functions completely disappeared. Although, the calendar isprosperity formany years, but it has witnessed the ups and downs of Shanghai,the rise of femaleconsciousness, female self-consciousness occupied the whole process. It sets thecommercial advertisement, calendar and pictures, as a whole,take the free marketingmode, to cater to the needs of the public, consistent with the public aesthetic, as aform of advertising the people of Shanghai love to see and hear, it also gradually intothe life of people in Shanghai.This paper mainly discusses the conditions of the calendar, the calendar istheanalysis of how to develop and flourish, were discussed at the end of the QingDynasty calendar posters, twentieth Century10’s calendar, twentieth Century20’scalendar, twentieth Century30’s calendar, the Anti Japanese War and the liberationwar period of calendar posters. And described the images of women in the calendar,the calendar is the female image of how evolution and refractioncalendar paintingfemale consciousness. The calendar is the picture data is of great significance in ourcountry during the period of the Republic of Shanghai,and is very important for ourstudy of female consciousness and social life at that time.