Application Of Floral Pattern In Skin Care Packaging Design

With the high-speed development of national economy, people disposable income level has increased, the demand of spiritual and material life level is more and more become an important part in their lives, simple with good effect to protect skin to taste with good packing effect is bound to increase customer’s trust to protect skin to taste, to promote skin care products sales and brand awareness. Therefore, good packaging design and skin care products to the needs of its own development has become increasingly important. And, as a kind of plant flowers, bring a person the feeling of is green, environmental protection, safe, beautiful, is consistent with the consumptive idea of modern consumers to protect skin to taste, how to apply the flower pattern to live skin care products on the package, designed to ascend and live skincare brand awareness, increase living skin care products sales, publicity and brand culture is the emphasis of this study.This article main research content is also from the perspective of flower pattern in skin care products packaging design, through to a brief overview of skin care products packaging, cosmetics packaging is expounded the necessity and the development of skin care products packaging, combined with floral patterns at home and abroad, the development of flower pattern on a detailed analysis of the characteristics of flower pattern itself. At the same time, in view of the present skincare products in the consumer market, both consumers and operators of flower pattern applied to skin care products packaging design analysis of the feasibility of the investigation, this paper expounds the flower patterns on the feasibility of the application of skin care products packaging design and flower pattern in the process of skin care products packaging design application way, application principle, application features are analyzed in detail, such as contrast flowers differences in skin care products packaging design, both at home and abroad to our country flower patterns on the analysis of existing problems in the process of skin care products packaging design, and proposes the corresponding countermeasure, finally combining live this skincare brand, will flower pattern in the design of the packing case elaborates the related points for attention, based on the demand analysis, value orientation, and matters needing attention are realization of graduation design, and to display, hope for the flower patterns in the use of skin care products packaging design process, provide the relevant reference for live quickly occupy the market, increase brand awareness and sales efforts.