Challenges And Countermeasures Of Party 's Propaganda Work Under The Condition Of Network Media

As human society entered the information age of high-speed development, thenetwork media information dissemination and communication of the latest tools, isbecoming each country of the party and government and an important means ofcollecting information, network deeply affect people the many fields of social life.Xi Jin ping the general secretary of the recently held in Beijing "the central leadinggroup for network security and information" for the first time meeting stressed:"intoday’s world, rapid progress in information technology revolution, on theinternational political, economic, cultural and social had a profound impact on thedevelopment of military and other fields. Our country’s network construction andnetwork popularization work has achieved remarkable achievement, the network intohomes."Not long ago, the General Secretary Xi Jin ping in Beijing held a central networksecurity and information leading group first Congress pointed out: In today’s world,the revolution of information technology change rapidly.Had a profound influence onthe development of international politics, economy, culture, society, military and otherfields. Chinese network construction and network popularization work has achievedremarkable development. Network into thousands of households at present, thenumber of Internet users in China ranks first in the world China has become beworthy of the name of the network power. Mr. Steve, chief executive of the Microsoftpredicted: in the next10years, all the media consumption will be through the Internetchannel, then the traditional sense of the print edition, the magazine would not exist,everything will be in the form of an electronic version released. The informationtransmission of Internet media news and opinion Bridge International, network mediato build main channel of a Unicom countries young people, only a profoundunderstanding to the network media has an important strategic significance to makegood use of the network media, the new media platform, and then to win the youth, towin the future.The network media plays an important role in people’s lives. In addition, thepromulgation of the CPC Central Committee on strengthening the party’s ruling ability construction decision for each party members and cadres put forward to attachgreat importance to the Internet and other new media on public opinion. Speed up theestablishment of legal norms Administrative supervision and Industry self-regulation，technical support Integrated system. Strengthen the propaganda team and constructionthe formation of a positive opinion of the strong line’s general requirements.In the network media coverage and influence of the ubiquitous condition, ourparty as the ruling party must dare to innovation, advance with The Times, constantlypromote the party’s propaganda work under the condition of network media, nice andfast development, further improve the level of the party’s propaganda work, enhancenational cultural soft power, to consolidate the dominant position of Marxism in theideological field, promote the great development of prosperity of socialist culture. Thecause of the party’s propaganda of the authors of the paper is aimed at how to underthe condition of network development for reference, how to under the condition of thenetwork media by the party’s propaganda, establish strengthening the dominantposition of the Marxism ideology in our country make recommendations.