The Study Of Business Strategy For Changchun Hongda Group

The non-government enterprise usually is depends on some good projects to develop after the initial successful period, it is extremely easy to have the vision superficiality problem, the blind expansion, lacks the risk guard consciousness. Seeing merely to in the market fast growth sudden and huge profits time, but lacks to the market prospect insight. Behind the company management, It was wrong supposition about own ability. Every company has the supposition to own situation. These suppositions is instructing company's motion way and to the thing response way. When the industrial structure and the competition environment occurs changes, the enterprise condition can face the serious challenge. The main reason is because of no enterprise strategic. The enterprise needs to analyse the external environment and the enterprise interior resources and the ability which locates to the enterprise has the clear understanding if it want to the develop healthfully.understanding the main factor of success instruct the enterprise action.First, analysis enterprise locates external environmentThe enterprise is always in a specific social economy environment, the environment which the enterprise locates has the quite obvious influence to obtain competitive advantage. The successful factor of enterprise in the different time is different, the environment change may the energy from some kind of burst characteristics society, the economy, the technology transform, this kind of transformation has broken the original market balance. The external environment is decided to competitive advantage obtaining with the maintenance influence by his itself mobility. Generally speaking, every...