Research On The Application Of E-business Models BtoBtoC In Small And Medium Manufacturers

With the development and application of E-business models in various fields, it is a pressing issue what had been applied the type of e-commerce model by manufacturing enterprise. As a new e-commerce model of BtoBtoC.It will bring about some huge opportunities and challenges to the small and medium manufacturing enterprises. With international and domestic market conditions change and competition among enterprises, Small and medium manufacturing enterprises in the application of e-business models BtoBtoC expand the market, reduce costs and to upgrade the organizational structure of the process will show the development of a unique situation.Based on the analysis of e-business models BtoBtoC, this Research explain the features of e-business models BtoBtoC, the need for the application, factors,etc.When applied the e-commerce mode BtoBtoC, Manufacturing enterprises should be associated with the conditions of preparation,and taken the strategy on the organization, personnel, products, channels and logistics,etc.At least, according to the case of application e-commerce model BtoBtoC about the DS medicine, after the application of e-commerce mode BtoBtoC, the DS medicine has undergone tremendous change at the information flow, logistics, capital flow, production, etc,and adopt strategies on the internal management, supply chain, sales channels, production process,etc, Exemplifies the application of e-business models BtoBtoC strategy and the benefits to the enterprise, further applications for other companies to provide reference.