The Study On Organization Culture Construction Of Market Construction Service In A Certain City

Since the economic in Japan develop rapidly, the organization culture was given attention by scholars and entrepreneurs. Many Chinese organizations made outstanding achievements in cultivating organization culture using the experience of the western culture theory. However, many organizations still have cognitive biases in organization culture essence and construction method, and have problems in practice as well. There are many domestic and foreign treatises with variously theoretic genres and opinions, most of them are qualitative studies while less of them are quantitative studies.The dissertation based on management, psychology, organizational behavior and human resources management theory, and based on the organization culture construction of market construction service center in a certain city, used qualitative and quantitative analysis method, diagnosed and evaluated its culture situation through competing values model, summarized and generalized market center's culture genes and ascending direction, designed the culture position "harmony with heart, develop with promotion". Then the dissertation designed core ideas including organization vision, mission, values, spirit and eight basic ideas including development idea, management concept, talent concept, learning concept, innovative concept, service concept, team concept and competitive idea. On basis of above ideas, the research designed the basic behavior standards, working behavior standards, etiquette behavior standards and staff image norms for market center. Finally the dissertation suggested three schemes including early propaganda, training and confirmation in order to fulfill the organization culture, so that the organization culture could play its role and become the important means in creating core competitive power.The purpose of this study is advancing a set of operation process of organization culture construction for organizations in China, providing scientific methods of organization culture research and evaluation, giving reference and experience of organization culture practice as well.