The Research On The Shape Of Animals And Plants In Logo Design

Enterprise is an important pillar of social and economic development. Companies no matter in which period, the most obvious manifestation of the competitiveness of enterprises is in the quality of products, in addition to the range of products fit consumer demand and so on. In the present economy is highly developed society, consumers judge the enterprise standard, far beyond the traditional standards. The visual impression of the people is one part of them to choose the impact of the growing importance of enterprise products, so competition between the external parts of the image become the first test.Look at the modern enterprise, the logo shaped with the elements of plants and animals, making our living environment more dynamic. Convey the information faster and faster, with a direct description of the visual image which is more simpler, this is animal style logo in the visual language and expressions on the obvious advantage. Today's world slowly into a era of pictures, maps can be more intuitive, vivid, sensational to convey information, which is the rapid development of science and technology, diversification of global economic integration, the necessary context. Different countries have the language barrier, which is an obstacle to the exchange, but the images are as same as the music can cross national boundaries, racial boundaries of the purposes of communication. The logos which have the shape of animals and plants are the friendly logo. It is easy to express the connotation of commercial enterprises.