| In recent years, the tourism has developed rapidly. It has the biggest scale and the fastest developmental speed. At the same time it has become the most active industry. The tourism has been an increase in the development of the world economy and it also plays an important role in the world economy, which has displayed a giant developmental potential. Compared with domestic tourism, tourism in Inner Mongolia is relatively backward. Meanwhile the development of Alashan's tourism is also late. Yet, Alashan as a rich tourism resource, it should seize the chance to develop its own tourism. However, if we want to develop tourism, we must get a deep and careful understanding of our own tourism. We should know the type and the scale of our resources, and the space structure and the quality of our tourism resources, so as that we can develop our tourism reasonably and get a best economic benefit. Thus, this article makes a careful research on evaluating Alashan's tourism resources, which mainly has six parts.In the first part, based on looking up lots of literature materials, this article elaborates the background of evaluation of Alashan's tourism resources.In the second part, this article discusses some basic researching methods of tourism evaluation at home and abroad. It also analyzes the recent researching process which provides a skillful support on the article's research.In the third part, discusses researching methods and routsIn the fourth part, from aspects of integrated area conditions, natural conditions, social conditions and developmental situations of tourism, this article introduces the basic situations of Alashan. Thus we get a whole area condition of tourism resources.In the fifth part, according to the concrete situation of Alashan's tourism resources, this article adopts methods of level analysis to construct an index system of integrated evaluation of tourism resources. This article also uses analytic hierarchy Process(AHP) to determine the weight of the index system and construct an evaluative model. It also uses the DelPhi(expert scoring) method to make an integrated evaluation and a classified discussion for the selected 120 tourism resource units. At the same time, it makes an evaluation on the space constitution, according to the space places of the selected tourism resource units.Finally, according to the concrete evaluation of Alashan's tourism resources, the author gives some advice about the development of Alashan's tourism resources from aspects of mechanism polities, product plots and marketing.In a word, Alashan is a place which has varieties of many-unknown and not full developed special tourism resources with elegant qualities in the 21st century. The Alashan's tourism resources as well as the eastern Inner Mongolia's grassland view and national style enhance each other's beauty. Each of them is shining more brilliantly in the other's company. Alashan has born gifts of developing tourism resources, which has made an abundant resource basis for the characteristics of tour destinations in western China. It will make·a special contribution to China who will step into powerful countries of world tourism. |
