Case: Thinking Of The Course That Start An Undertaking To The LR Company

This thesis is a case type academic dissertation for teaching; include three sections: the section Case Background, the section Case Text and the section Case Analysis.Case Background at the request of MBA teaching Case type thesis, make overall description to purpose, meaning of Case and situation of LR Company. As an undertaking small-scale Hi-Tech Company that the author participates in establishing in person, the question that LR Company reflects today has a very strong realistic meaning for the fast-developing small and medium-sized enterprises. Small-scale enterprise has its own natural advantages and disadvantages. Advantages are flexible system, quick response to changing environment, high level of market orientation. Disadvantages are: Short of capital, short of human resources, low level of credit etc. How could a small-scale enterprise can avoid its shortcomings and take advantage of its sources to win competitive advantages in market is the most concern of all enterprisers.The Case Text realistically introduces experiences how a small scale enterprise LR company, established in Year 2003, then successfully grew...