Research On The Cooperation Mode Between Garment Brand Company And The Supplier

In recent years, as scientific and technological advances and the rapid economic development, the information network market globalization and the formation of accelerating technological change, the market has shifted from product-oriented to customer-oriented and competition has become fierce. More and more enterprises realize that enterprises have to rely on the whole supply chain management to strengthen the competitiveness of enterprises.Garment brand company's suppliers have changed from garments providers to business copartners. In order to improve the entire supply chain profitability, garment brand company has to consider several factors, more of a win-win goal, from the angle with vendors to consider what kind of cooperation that can be integrated supply chain and achieve seamless link the docking. However, there are some cooperation modes for garments brand company to choose. It is necessary for garment brand company to think how to choose the best cooperation mode.This paper will focus on the garment brand with the company's choice of suppliers to establish the optimal mode of decision-making method. Firstly, the author analyses the commerce environment and supply chain management of garments brand company. Secondly, the author finds the important influence element of cooperation mode due to deeply study the theory and actuality of every cooperation mode. Thirdly, by multilevel fuzzy appraisement, the author builds the mold to evaluate the cooperation mode. Finally, the author applies to evaluation mold to discuss the cooperation mode of ZARA brand of Inditex company in Spain. Draw important conclusions : for different garments brand companies, it is a benefit way to choose the best cooperation mode with supplier by finding the important influence element which the garment brand company choose the cooperation mode with supplier and applying the multilevel fuzzy appraisement to build mold. Wish the article's research will provide some useful decision on cooperation mode between garment brand company and supplier.