Study On The Fruit Production Status And Industrialization Development Countermeasures In Taizhou Region

According to the theory of fruit industrialization, the author investigated and analyzed the fruit production status in Taizhou Region. After that the development countermeasures of fruit industrialization in Taizhou Region were put forward. The main results were as follows.1.Based on the theoretic achievements of agricultural industrialization and the particularity of fruit production, the basic concept of fruit industrialization was submitted in this paper.2.The organizing pattern and running mechanism of fruit industrialization organization was also analyzed in the paper. Then the internal and external characters of fruit industrialization and the relationship between fruit industrialization and "efficient agriculture" were discussed. The results showed that efficient agriculture was the final aim of agricultural industrialization. On the other hand, the management of industrialization was the available approach to implying the beneficial agriculture.3. The advantage of fruit industry development in Taizhou county was shown after mentioning the natural resource and social economic conditions of the county's fruit production, such as the appropriate natural conditions, abundant idioplasmic resources, very long cultural history and volumes of fruit culture accumulation, the developed civilian corporation, facility traffic, right market network, and the integrated system of studying, extending and producing. All of which accelerated the further development of fruit industry in Taizhou.4. The successful experience of three typical cases was respectively summarized. The author suggested that the rapid development of Linhai county's orange industry depended on the long-time implementing of the orange brand stratagem, when Huangyan county's fruit industrialization coming through by expanding the pivot enterprises, concentrating advanced resources, building powerful industrialization organization, achieving the integration of fruit producing, processing and distribution. The success of development of Wenling grape industry in leant on the guidance of market, the innovation of sci-technology and prosecution mode, as well as actively boosting the industrialization management. Nevertheless, we also construed the mainly existent problems about Taizhou fruit industry and industrialization management, which as below: lack of farmers' organization, lagging of the varieties renewal, fewer quantity of high grade bases, fresh-keeping technology of a sort, lower canonical cooperation running.5. Development countermeasures for Taizhou fruit industrialization management were finally brought forward. The first one was to push the development of farmer cooperating organization actively, and trying hard to improve the fruit farmers' systematization level. The second countermeasure was to enhance the breeding work to get more nice cultivars, and to consummate the fine-variety breeding system. The third one was to actualize the brand stratagem and build high-grade bases. Fourthly, we should intensify building the fruit-production processing system. The fifth measure mentioned was about recognition of commodity disposal after harvest, and also concluding the work of fruit fresh keeping and storage. The sixth one as above was talking about the distribution strategy, market network's perfection and fruit production's favoring circulation. Persisting with the industrialization managing method and developing the fruit industry tourism were the last two countermeasures.