The corporate culture is the soul of an enterprise. In the 21st century today, the corporate culture more and more receive the superintendents and the correlation researchers'attention; it already plays the pivotal role in the enterprise development. Although until the recent years corporate culture obtained the full scale development in China. But its importance already obtained everybody the mutual recognition. China domestic enterprises have suffered a lot due to the backwardness in aspects of technology, management, market and the like. But China's thousands of years of cultural accumulation make it possible for us to get the lead. The most important we should do first is to understand the connotation of corporate culture. Because in the majority situations only could acquire the knowledge from the overseas paper, the Chinese enterprises still belong to the comparatively superficial category regarding the corporate culture understanding. In the construction progress of the corporate culture, we are all inevitable faced with questions like this or such: What is the corporate culture actually? How to establish the core values of an... |