| Since 2002,with the reviving of the American economy step by step,Japan economy also has the indications of the reviving,trade between China and Japan is developing in high speed. Whatever,seawise transportation,as the additional demand of the trade,China-Japan shipping market also comes to a new good chance period. Dalian,as an important port city of the north area, plays an significant role.Though China-Japan shipping market is developing well,due to the low entry admittance to this market, shipping companies are easy to enter, it leads to out-of-order inburst.Each shipping company competes down the price in order to seize the goods, it results in the minus price phenomenon. Dalian Cosfreight Company, as one of the companies who operate the China-Japan shipping line, is in developing initial stages. How to deal with the grim shipping market situation turns out to be especially important. Therefore, through the analysis of the Dalian Cosfreight running strategy in China-Japan shipping line, it will play an instructive significance in Dalian Cosfreight's development for the future.Firstly, this paper comes in from the China-Japan container shipping market in Dalian port, analyzes the goods general situation and the status quo of the transportation market. Then it analyzes the price of the China-Japan container shipping line, sets forth the price's cause of the formation and the actuality,also takes a shipping company for example,analyzes a voyage's profit and loss status. Following, it analyzes and forecasts the China-Japan container shipping market,and on this forecasting basis,makes a initial carrying quantities' estimation of each company. Then it analyses the status quo of the Dalian Cosfreight in China-Japan container shipping line from strength, weakness, threat and opportunity four aspects, definitely affirms the spacious development of the company.At last, it brings forth the suggestions to the running China-Japan container shipping line. |
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