Comparison And Study Of Hefei Outdo Or Advertisement

Along with the advertising industry swift and violent development, Hefei's outdoors advertisement market continuously appeared the unprecedented rate to rise in recent years. Outdoors advertisement arriving rate compares with other kinds of medium has the very big superiority, its coverage very broad, it has the formidable picture impulse and valid arriving rate, outdoors advertisement in hefei area is more and more explicit. When the cost of television newspaper and other media forms are more and more high, many advertisements host choose outdoor advertisements to put ads. However, under the outdoors advertisement quantity sharp growth situation, the advertisement creativity question and the propagation effect question also more and more receives the field attention. How enable the outdoors advertisement creativity to obtain the promotion, the medium innovation sometimes is more important than the advertisement content innovation, because the advertisement host spend for the ad campaign, the medium expense has occupied nearly 80%.In hefei area, various trades and occupations are you seize me to the outdoors advertisement, struggle the delivery ads, they does not hesitate to spend the large sum of money to buy the gold land sector to propagandize the themselves product, it cause many companies or enterprise's outdoors advertisement cost wastes, and the demand exuberant of Hefei outdoors advertisement market actually has the mortal wound, the municipal administration and the city's appearance dose not develop harmoniously with it. Although so, the Hefei outdoors advertisement displays the strength in the advertisement development, it has strong vitality.