| Industrial tourism is a kind of new tour form, which has many various characteristics, including ornamental, knowledgeable, participating and so on. Industrial tourism has a huge attraction to the visitors and a swift and violent development in our country. However, started late, it is still placed in the entry-level stage of development currently, lacks the research with understanding and system of science. And the study on industrial tourism in our country drops behind, the research result is less, having a large disparity compared with foreign industrial tourism. How to grasp the characteristics of the development of the industrial tourism, to have a clear image of the many special tourism and sustainable development, is major problem currently has to face.Heilongjiang Province locates in the most north part of our country, and its unique scenery of the snow and forest resources has attracted a large number of tourists. As the old industrial bases in northeast China, Heilongjiang Province has been China's important industrial province, rich in industrial resources, gathered a lot of heavy machinery, petrochemical, automobile and aircraft manufacturers as well as the pharmaceutical industry, and so on. How to use those resources to promote industrial tourism, how to be complementary with tourist resources of the snow in Heilongjiang Province, is point of departure of this paper.Based on carefully research on related theory and the domestic research results about industrial tourism, the author defines the concept of industrial tourism, and summarizes the basic features of the industrial tourism, including supporting, and knowledgeable, effective, dynamic, accessibility and the low rate of re-visit, and summarizes the developmental situation of the domestic industrial tourism. The author analyzes the currant developmental situation of the industrial tourism in Heilongjiang Province, introduces some demonstration sites of the industrial tourism launched in Heilongjiang Province, and through questionnaires and field investigation, the author obtains a lot of data on industrial tourist market in Heilongjiang Province, using comprehensive data methods, the author analyzes the data statistically, then the author proposes major issues in the development of industrial tourism in Heilongjiang Province, such as structure, product, concepts, market, human resources and publicity, in light of the characteristics of the industrial tourist in Heilongjiang Province, the author proposes some principles like characteristics and brands, win-win cooperation, timely, appropriate and comprehensive benefits, to be followed in the development of tourism industry in Heilongjiang. Based on RMP theory, the author analyzes the type of resources, products, market characteristics, the external environment, and the concept of system, design of the spatial distribution and lines of industrial tourism in Heilongjiang Province, and builds a model of development of industrial tourism in Heilongjiang Province. By the above analysis, the author proposes some targeted measures for the development of the industrial tourism in Heilongjiang province from two aspects, government and enterprises, so this study will have some practical guidance. |
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