Fixed-Line Telecom Operators's Management And Operation Research In 3G Time

Telephone service is gradually substituted along with the traditional fixed-line telephone service by the mobile phone service, the mobile telecom operators assumes the aspect in our country telecommunication market which outshines others, fixed-line telecom operators's profit margin already more and more low, the our country telecom operators's again combination is also imminent, may estimate the 3G service certainly can carry on the promoted operation in 2008 in our country, but the fixed-line telecom operators very much will have the opportunity to obtain the 3G service license plate. The 3G service and the fixed-line telephone service are completely different, cannot manage the 3G service according to the existing fixed-line telephone pattern. At present in the world except outside South Korea, Japan, the majority of managements 3G service telecom operators all is at loses money the condition. Our country in now the 3G service, will cause the telecom operators to undertake the giant market risk, but simultaneously we also should see on the international 3G service not only effectively to impel the handset to access the net the service to grow, have promoted operation business ARPU, moreover has accelerated the operation business service fees way innovation, if managed successfully the 3G service in our country, had to be able to cause the 3G service to become our country fixed-line telecom operators new growth spot, directly enable the fixed-line telecom operators to get rid present the murky condition, again high speed developed. This article refers to in recent years the world 3G service development present situation, how collects various telecom operators 3G management data to be supposed to manage to our country fixed-line telecom operators carries on the research discussion in the 3G time. Because on the present our country also untrue 3G project, mainly defers to the overseas 3G service the operating condition to refer to our country existing mobile communication market to conduct the research. Collects each already operation 3G the service the telecommunication operation business 3G management data, refers to our country inhabitant now to use the motion telecommunication terminal custom, compiles the data collection, through the induction, deductive, the comparison, outside the analysis method analogy logical inference method carries on the forecast to our country 3G service development. According to the fixed-line telecom operators's characteristic, in the market opportunity excavation, the competition strategy, the wrap meal combs, the brand promotion strategy, the flow optimizes, the drive mechanism and so on carries on the system the research, proposed practical is feasible both conforms to our country inhabitant expense custom and to be able to satisfy our country fixed-line telecom operators to manage the profit the management suggestion.