The Study On The Strategy Of T&B Public Utility Co.,Ltd

T&B Public Utility Co.,Ltd is enterprises directly under the committee of Tianjin T&B Holding Co.,Ltd. Responsible for the municipal construction in Tianjin Port Free Trade Zone. In order to upgrade efficiently the level of opening toward external and increase the competitive ability and promote potential of international economic, T&B Public Utility Co.,Ltd should quicken the speed for developing of this area. June.2006 issued by government, document No.20"Opinions about Pushing Tianjin Binhai New Area Development by State Department"points out that Binhai New Area is the most important window to involving in economic globalization and regional economy integration.Base on the general demand of"Shiyi-wu plan"and practice of developing utilization, combining the theory of master degree level, I try to bring out the strategy of T&B Public Utility Co.,Ltd through the strategy analysis tools, such as PEST, BCG matrix and SWOT analysis tools. This study is useful to the development of T&B Public Utility Co.,Ltd under the new circumstance, and it is also be sense to the development of the same kind of state enterprise in Binhai New Area.