SWOT Analysis For The Development Practice Of Binhai Town In Shandong Province Under The Background Of Rural Revitalization Strategy

With the deepening of the rural revitalization strategy,the vast rural areas have stepped into the "fast track" of economic and social development.Taking advantage of the strategy of rural revitalization,Shandong province has advanced with The Times to put forward the "qilu model of rural revitalization",carefully drew the "Qilu style painting",and comprehensively created a modern version of " View of Fuchun River from High " with Shandong characteristics.In the context of the rural revitalization strategy,a series of supporting policies and measures to benefit agriculture have been launched,bringing opportunities unprecedented in a century for agricultural and rural development.But at the same time,it has only been two years since the rural revitalization was put forward.How it has been implemented,how it has been achieved,whether it has met expectations,and whether farmers have increased their sense of gain,are also issues concerned by governments at all levels and all sectors of society.So the strategy of rejuvenating rural concrete cases,has important practical guiding significance to provide some useful reference value for all levels of governments and experts and scholars,to provide policy recommendations for the local government,to the leadership for the country revitalization of the focus of this huge propositions,find practical and have competitive advantages to develop.In this paper,based on the theory of sustainable development theory,SWOT analysis,using the method of literature analysis,field investigation,quantitative research and qualitative research methods such as combination with phase,using the SWOT analysis method,for the development of the coastal town of inside its own strengths and weaknesses,external opportunities and threats faced by detailed analysis,and build factor analysis matrix,the comprehensive evaluation of coastal town to implement the strategy of rejuvenating the country,put forward the corresponding development strategies.Through to the coastal town of regional rural revitalization strategy implementation process of research,as well as the local government in the process of development,but the short board is also evident,both opportunities and challenges,therefore,should pay attention to play well in the future development of advantageous resources,relying on the good industrial economic base,the investment for the park infrastructure investment promotion and capital introduction,called big strong,strong modern industrial economic strength;Make modern fishery bigger and strengthen the complementary development of agriculture,light and fishing.We will vigorously train talents for agriculture,rural areas and farmers,introduce professional and technical talents,and actively build a platform to promote rural civilization,so as to create a favorable development environment for people to live and work.