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Research On International Market Development Strategy Of China Mobile

Posted on:2009-12-27Degree:MasterType:Thesis
Country:ChinaCandidate:Y G LiuFull Text:PDF
GTID:2189360245980581Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Joins WTO and break domestic profession monopoly policy appearing along with China, the Chinese domestic market competition is day by day intense, faced with the domestic market stern competition situation, the home had the condition and the strength enterprise started the foreign investment and the enterprise operation in abundance, looked like Haire, the sea letter, two stars, gland Shi, the whistling swan, TCL and so on one batch of outstanding enterprises has yielded many results and the experience.The domestic telecommunication operation enterprise in the country under the background which to the telecommunication profession break monopoly, analyzes unceasingly, tends to saturated along with the domestic market, the Chinese telecommunication, China Netcom, China move and so on the domestic telecommunication giant to establish the overseas market development organization in abundance for the maintenance profit stable growth, carries on the foreign investment and the market operation, took global user quantity is biggest, the Asian market value biggest telecommunication company--China Mobile communication Group Company will bid ability specially to be all strong.By study of the follows: China Telecom runs the necessity that enterprises explore world market and urgency ; How China Telecom and other Telecom runs in the world; We give the China Mobile exists and improving the suggestion.There are two main purposes of this subject, first, strengthen to the understanding of running enterprise's operation current situation and development strategy of internal and external telecommunications at present; Analyze global number of users most heavy, Asian market value loud telecommunication Company most conscientiously --China Mobile international way of market exploring of group company, take precautions against and advance.
Keywords/Search Tags:China Mobile, International market development, strategy
PDF Full Text Request
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