Study On Forest Eco-tourism Resort Product Development In Yichun City

Forest ecotourism is one of the main body of ecological tours, and is the act of returning to nature. With the development of society economy and increase of the standard of living, people participate in the forest ecotourism and return to nature is becoming the critical characteristic of the contemporary life.Yichun City which is in the northeast of the HeiLongjiang Province is affluent in forest ecotourism resource. In the recent years, the forest ecotourism of Yichun city has made advance by leaps and bounds with the high attention of the local government. But there are some problems in the development of forest ecotourism. The main problems are tedious tourism products, identical items and lacking of bright subjects etc. This paper's core is to solve those series of problems.The purpose of this paper is to design healthy and holiday tourism products, as the main forest ecotourism product for Yichun city. At least, the author hopes this paper will give some helps to the exploitation of Yichun's forest ecotourism product.This paper starts with the forest ecotourism products, on the basis of reviewing and summarizing of the related studies of forest eco-tourism, and to introduce the basic theory of this paper: the fundamental theory of tourism, the sustainable development theory, the lifecycle theory, the theory of landscape ecology and so on, and to define the forest eco-tourism resort product. This part introduces general situation of Yichun and analyses the developing status of the forest ecotourism product and existing problems. With review of the Yichun's traffic condition, using the analytic hierarchy process to made quantitative evaluation of Yichun forest tourism resources. To analyse the Yichun forest ecological tourist products market environment and development prospects by using the system analysis. At last, the author proposes the development vision of the Yichun forest eco-tourism resort product, draws up the themes and gists of Yichun's forest ecotourism vacation product, and gives the function of the product. On those bases, the author also designs products systemly and puts forward strategic measures.