Exploitation Of Non-material And Cultural Tourism Resources

Non-material and cultural resources in addition to including a world-class, national, provincial Intangible Cultural Heritage, but also including which has not been identified and Contemporary non-material cultural resources.Non-material and cultural tourism resources are divided into system-level cultural resources, behavior cultural resources and spiritual cultural resources in accordance with the different culture layers. Non-material and cultural tourism resources and material cultural tourism resources compared to the number of unique features, including the dynamic existence forms of and highly human-dependent, spiritual and emotional content, the performance content and the audience having a strong interactive, development between the strong difference and integration.Experience from the perspective of the non-material and cultural tourism products are usually manufacturing problems and difficulties. So the tourists obtain a more lasting and useful pleasure in the process of solving problems and difficulties. And it has two different experience levels: moderate experience and depth of experience.Non-material and cultural tourism products have a few unique features: a high degree of integrity, humanity and is a unique experience. Non-material and cultural tourism products have two types, including dynamic viewing and personally involved. Experience from the perspective of the non-material and cultural tourism products have multiple functions: with the main function of cultural experience, entertainment experience, aesthetic experience, psychological adjustment, education experience and depth of experience of functional features.According to the differences of the manifestations non-material and cultural tourism products in the tourism market divided into performance, festive, custom, beliefs and other types of spiritual cultural categories. Non-material and cultural tourism products in the tourism market include theme parks, festivals and real play three forms. Non-material cultural tourism product development will help to solve the lake of innovation of the cultural tourism product. At the same time, non-material resources development also has some problems.According to the characteristics of the non-material and cultural resources, it should be have a theater-style development. Theater-style development is making the process of tourists—tourism market as a relatively simple theater. Visitors enter the theater, become the part of the play. First of all, it is created cultural scene by landscape, various props, and virtual cultural atmosphere. Second, it is showed cultural theme by actor's passion for performance, actors interacting with the visitors, making the visitors into the role.Experience from the perspective of the non-material and cultural tourism products development is divided into two cases, the state of lack of material and cultural resources and rich in material and cultural resources. Many non-material and cultural resources development without any material and cultural relics which makes a great success is fully illustrated non-material and cultural resources having a great charm.