| News websites are numerous sites in a special type, mainly to provide news and information to obtain User clicks and support. News sites continue to accelerate the pace of development, from scratch, from small to large, social awareness and influence continue to improve, but in its development than the conventional process, there are also many problems. Correct evaluation of a news site, has become a subject put on the agenda. Thus establishing a set of objective and rational evaluation system, accurate, impartial, objective assessment of a news site of the level of construction and building quality, it is particularly important.In this paper, a brief review of the site evaluation of domestic and foreign academic theory and methods of evaluation research results, the study pointed out that at present inadequate. Secondly, the general evaluation of the modern theory, under the guidance of the site evaluation focused on basic theories, methods and site evaluation index system Construction of these three issues. Third, the combination of theoretical evaluation site, according to the definition of news sites, functions and characteristics, the establishment of a news site for the evaluation index system. Index system from the content level, the technical support level and community level has been established in three 10 2 39 3 targets and indicators, a comprehensive assessment of the level of development news site. Fourth, the use of AHP (AHP) to the calculation of the index weight. And the implementation of the typical news site - the PRC specific evaluation. In evaluating the specific course of the three indicators from the start, with the weight multiplied by quantitative evaluation matrix sets, level by level indicators factor set by the fuzzy comprehensive evaluation methods and eventually reached the PRC's overall score.The innovation lies in this paper proposed a set of quantifiable operational news site evaluation index system and a scientific evaluation methods, and to apply it to practical research, a comprehensive study and research results. The results showed that, the site must be content-driven, taking into account the appropriate technical support to enable netizens more convenient access to information, in addition, news sites and channels for interaction between the netizens also netizens on the smooth flow of the demands made by the site. |
PDF Full Text Request