The Research On Evaluation Index And Methods Of CRM Software Supplier

There are more and more CRM software suppliers as a result of that more and more enterprises begin to implement CRM projects. However, the current domestic and international literature about CRM software supplier selection is very few. At present, there are many CRM software supplier on the domestic market, each supplier and its products has its own characteristics. If enterprises is not familer of the CRM software and its suppler, The CRM vendor selection would be blindy. Risk of the implementation of CRM projects increases, So CRM software supplier selection becomes very difficult. However,the literature on CRM software vendor choice is rare at home and abroad. Therefore, the CRM software vendor selection research is very necessary.In this paper, I established a CRM software supplier evaluation index system through analysing the characteristics of CRM software vendors selection, and according to the principle of designing of CRM supplier evaluation index system. At the same time I use the Analytical Hierarchy Process and Fuzzy Analysis in CRM software supplier selection. I made a model of eveluation to CRM software suppler. Finally, this article introduce a cast in order to explain the practical application of this article evaluation index system and evaluation model. Using the research of this article I make a quantitative evaluation and the final choice on the CRM software vendors.In short, according to the features of CRM software supplier selection, this paper analyses their selection systemly. This will help the enterprise select CRM software vendor. It also provides a theoretical foundation for further research.