A Study Of Supply Management In HD Company's Development Phase

Through four years' hardworking,HD has gained his great marketing successes one by one and is quickly growing up from small-scale firm to medium-size enterprise.In order to keep up fast development and constantly improve percentage of market share,in 2006 HD launches a new five years developing plan and starts to make some big investments on improving production capabilities and developing more new products and new market,all of which shows HD is making a good start in it's scale operation.But at this time a series of supply risks hamper HD progress,which is due to ignorance of importance of supply strategy management by HD and not adjusting supply management ways and policies timely.Lagged management brings bad supply risks to HD and has bad impact on customer satisfaction,HD competition advantage and long term development. In order to solve bottleneck in development phrase,HD decides to make innovation on old supply management policies and restructure new department to push supply strategy management.There are seven chapters in this thesis.The 1^st chapter is the foreword of the whole thesis,mostly sets forth the background,objectives,purpose and construction of this article.In the 2^nd chapter author gives brief introduction to HD development,new development scheme,and industry environment,then makes some analysis of bottleneck in HD supply.From chapter three to chapter seven are the key parts of this article.The 3^rd chapter is aimed to build up standards of supplier selection and flow of qualification audit to insure stable supply.The 4^th chapter is talked about material and suppliers supplier segmentation to develop good supply policies.The 5^th chapter is about writing suppliers' performance and flow of constant improvement.The 6^th chapter is described about how to build up the Third Party Logistics to improve supply efficiency.The 7th chapter is assigned to explain supply strategy management and case.The 8^th Chapter is conclusion,makes summary about whole thesis and attains some conclusions.