The Research On The Adaptive Enterprise Strategy

As the rapid development of social, economic, technology and information, the environment enterprises face becomes more and more complex and uncertain, facing those unpredictable changes, the only strategy is to be more flexible, so the adaptive enterprise strategy arises. The adaptive enterprise strategy is that enterprise can make suitable and rapid response to the change of environment. In this paper, firstly analyzes the unity of the adaptive enterprise strategy synergetic and environment adaptability, secondly combining the environment express enterprises face, analyzes the express enterprise adaptive price strategy based on learning classifier system, lastly evaluate the express enterprise strategic synergetic degree and make some suggestions and countermeasures on express enterprises.This paper include six chapters:The first chapter explains the background and meaning of the study selection, summarizes the relevant studies at home and abroad, and proposes the content and the general approach of this paper.The second chapter firstly analyzes the complex system theory, the strategic environmental analysis and the development course of strategy management, and then proposes the necessity of developing adaptive enterprise strategy, analyzes the implications and elements of the adaptive enterprise, the adaptive enterprise is the pursuit of the enterprise in the complex environment. And then elaborates management pattern of adaptive enterprise strategy, that is the model of "stimulus-consciousness-reaction", adaptive enterprise strategy is the complex system of changing its structure to adapt to the change of environment. Lastly, analyzes the strategy synergetic and environment adaptability, proposes the unity of the two aspects.The third chapter first summarizes the express industry and analyzes the express enterprise strategic environment, and then comparing the enterprises' competitiveness in the different environment, analyzes the adaptability of the express enterprises. The fourth chapter outlines the learning classifier system and proposes the feasibility of the applying the LCS to the adaptive enterprise strategy, and then analyzes the express price strategy based on LCS, in this process the adaptability of adaptive enterprise strategy is reflected.The fifth chapter firstly analyzes the synergetic mechanism, and then evaluates the degree of the express enterprise strategy based on DEA and fuzzy membership function.The sixth chapter firstly from the two aspects of promoting the adaptability of enterprise environment and the degree of synergetic, and then proposes the development suggestions and solutions to the express enterprises.