Study On The Culture Tourism Resources Development Of Hezhe Minority

Hezhe nationality is one of the ancient nations in the three rivers (Hei Longjiang river, Wu Sulijiang river and Song Hua river) which has long history and whose ancestors breed here ever lasting. The long-living natural environment of Hezhe nationality determined their main producing and living patterns——fishing and hunting. They also create plentiful cultural contents and results featuring fishing and hunting culture, accumulate national essence of Hezhe people and form the unique and colorful Hezhe national culture, which attracts numerous visitors. The nation's producing and living culture begins to be exploited as a cultural tourism resource. But following with the change of social culture and the increase of exchange between Hezhe people and outside world their traditional national culture is affected.The tourism of Hezhe nationality develops as the government's lead and support, which raise the incomes of Hezhe people, improve native people's living standard and attract many Hezhe people to join in the group of building tourism. At the same time, Hezhe people gradually create cultural identity with the deeply development of tourism and recognize the importance of their native culture. The tourism of Hezhe nationality is being in rushing hour. That how to deposit the cultural tourism resource of Hezhe nationality without destroying the native culture and changing the culture's inheritance and development is a problem which Hezhe nationality's tourism is facing.From the angle of tourism, combining with some relevant knowledge of history, ethnology, and ethnological ect. This article analyses the developing thread of the history of Hezhe nationality, understands a general idea about this nation's population distribution and geographical environment, national name, origin and historical development conditions. Besides, this passage also analyses the cultural tourism resources based on the information of Hezhe minority traditional producing,living and spiritual culture,discuss the exploiting conditions, patterns toward Hezhe nationality's cultural tourism resources and some existing problems. Then, the article proposes the development idea of Hezhe culture tourism resources from development strategy target, resources development mode, product development design and product marketing. At last, Development strategies are brought up for the culture tourism of Hezhe, with the expecting of providing thought ways for Hezhe nationality's tourism development.According to this article, the local Hezhe people are not only the creators of traditional culture of Hezhe nationality, but also are the inheritors, protectors and publicist. Only the native Hezhe people building their culture on the base of a cultural identity can make the national cultural tourism develop well, avoid the destruction or disappearance of the national culture with the exploitation, and fulfill the hope of exploiting and protecting the national cultural tourism simultaneously.