Jinan Agricultural Bank Of China Building Of Enterprise Culture Based On Strategic Change

Along with the economical globalization and social informationization advancement quickening, the world economics pattern has had the huge change, the competition already by the past capital, the labor force and the natural resource promotes as the information, the knowledge and the cultural competition, the competition focal point compares formerly summons cultural the support.The enterprise culture is under one kind of social history environment, the enterprise and the member the cultural idea and the cultural form sum total which forms in production management, is the enterprise and member's value criterion, the management philosophy, the behavior standards, the common idea and cohesive force manifesting. It takes one unique cultural phenomenon, including material, system, behavior and spiritual four stratification plane content. The enterprise culture theory appearance symbolized the business management enters the cultural management stage.The enterprise culture foreign is an enterprise's flag, to in is one kind of centripetal force. Although the Agriculture Bank of China general headquarters can unify the enterprise culture with the bank strategy, but to the basic unit line is only the portal frame construction, along with the competition aggravating, needs various branches to have custom-made the enterprise culture in reality according to the actual situation quantity body which matches with the strategy, is advantageous for the profound understanding enterprise culture to take the enterprise core competitive power in-depth connotation. This request finance enterprise passes "the cultural strength" the stimulation, forms the reality the productive forces. Therefore, the enhancement cultural reconstruction, already became a Jinan agriculture line of urgent matter.The Jinan Agriculture Good Achievement State-owned Commercial bank's branch office, has experienced three stages in the enterprise culture construction aspect. In under the agricultural good general headquarters direction, according to Jinan's management environment and own service localization, unified the agriculture good enterprise culture construction and the bank competitive power, sets up the special department to be responsible, to persist take human this management as the core, take...