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Mobile Municipal Branch Building Of Enterprise Culture Study

Posted on:2009-12-20Degree:MasterType:Thesis
Country:ChinaCandidate:Z Y ChenFull Text:PDF
GTID:2199360245469824Subject:Business Administration
Abstract/Summary:PDF Full Text Request
3 G telecommunications restructuring and will soon be issuing a licence, the future telecommunications market will create more than the pattern of competition, the strength continuously enhance competition, competition means followed by a single price competition to a higher level of business, services, brands, culture, and other aspects of competition These new changes in the external environment for China Mobile Enterprise Culture has set higher requirements.China Mobile is in the development of historical juncture, we must actively explore the building of enterprise culture policies and measures. China Mobile Group in the corporate culture established on the basis of the framework, China Mobile' s subsidiary enterprise culture at all levels should gradually promote the arrival of the corporate culture, adhering to the "Ching Tak Ministry of Health and reaching perfection," the core values, from the building of enterprise culture The principles, objectives models start building a "responsibility" as the core business philosophy to "excellent" as the core business objectives, the people-oriented management concept for the content of corporate culture, and through advocacy, and create a harmonious culture Atmosphere, and set an example, improve the system, such as ways and means of strengthening the building of enterprise culture on arrival. This is characteristic of the times to build a corporate culture of China Mobile to enhance the core competitiveness of enterprises, sustainable development of enterprises have a stronger practical significance.
Keywords/Search Tags:Corporate culture, China Mobile, Building strategy
PDF Full Text Request
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