Online Shopping Consumer Protection

With the continuous development of information industry, network technology have matured to facilitate the consumption patterns of online shopping has been accepted by the vast number of consumers, online shopping uses its unique charm to attract an increasing number of consumers, however, model of online shopping and special characteristics of the transactions make the consumers enjoy fast, convenient and also assume the network transaction specific risks, it is necessary to effectively protect the interests of consumers shopping online, we must formulate its own characteristics in accordance with appropriate legal system. In this paper, online shopping consumer and online business transactions in the network environment of consumer protection problem as the research object, is divided into four parts of its exposition, the first analyze the development process of online shopping and its characteristics, followed by a specific analysis of online operators Network sales practices and consumer online buying behavior summer up the characteristics of online shopping, points out the legal protection defects of online shopping behavior, then from the perspective of consumer protection laws and consumer's rights protection analyze online shopping behavior in terms of legal shortcomings to identify why it is hard to protect the rights of online shopping consumer, and finally the author introduce a large number of foreign legislation and experience to create a good environment of the online shopping consumer, consumer protection methods should be taken. Including the establishment of multi-sectoral joint working online special government regulatory system, and the specific consumer dispute resolution mechanism of efficient supervision of Internet transactions and dealing with online shopping. Include: establish the multi-sectoral joint working online special government regulatory system, make the specific mechanism efficiently supervise the online transactions and be able to handle online shopping consumer dispute. Use online special government regulatory system monitor the Internet-related information published, and standardize the system of online shopping consumer issues such as returns, through the analysis of legal issues of online shopping behavior to find the problem exist on improving our country network economic model of consumer' s rights , hope to benefit the online shopping consumer protection of the status quo.