Yueyang Unicom Incentives Optimization Study

Telecom industry became the most active area recent years, and apid growth of telecom market was the competition focus. With the pressure from the enhanced market competition is becoming fiercer, also with the continuous upgrade and development of the enterprises management capabilities, the small-middle enterprises have recognized importance of the human resources. Human resources management has become the core component of the enterprises management. Of which all the human resources management skills, incentive scheme is the fundamental system for every manager at all levels. Using the incentive scheme to movivate staff is also one of the main objectives when establishing the enterprises management system. YUEYANG Unicom is a large-scale communication enterprise, same as many other telecommunication enterprise, before this several years get prompt development. But with the enterprise dilation, the company has appeared human resources is short-supplied, employee degree of satisfaction is low, employee's latent energy does not bring a phenomenon into play sufficiently, these phenomenon may become the bottleneck hindering enterprise from developing beyond doubt.According to the analysis of the survey of YUEYANG Unicom in this article on the incentives of the current situation and problems, and with the use of the traditional theory of incentives and the principal -agent theory, and from the enterprise reality as well, the thesis establishes four aspects, from the pay, career development, training, cultural identity to suit Enterprises' own staff incentives. And from the job evaluation, performance management, communication systems, it submits three aspects to the implementation of incentives to protect its effectiveness.The above-mentioned incentives research has been applied in YUEYANG Unicom. The application of the research shows that employees can get incentives effected more. Hope that the results can play a certain degree of guidance and usage to other similar enterprises in China's reform and incentives practice.